YOUR BACKSTAGE PASS AT LONDON FASHION WEEK

16ARLINGTON

The ultimate London COOL GIRL look … enhanced natural texture, all-over volume and a shiny, healthy finish. Think high-end glamour with a London street-style twist.

GET THE LOOK

STEP 1
Prep hair with Cool Girl Volume Shampoo and Volume Conditioner for a healthy, volumised foundation.
 
STEP 2
If blow drying, lightly mist Save the Do onto damp hair to protect from heat, defrizz and defluff.

If air drying, use Happy Endings to smooth and define texture.

If your hair is fine and flat, get a volume boost by applying Cool Girl Volume Foam through the lengths and leaving hair to air dry.

For curls, coils and kinky hair, apply Dressed to Kill for a smooth, groomed, lustrous finish.

ANNIE'S IBIZA EMBROIDERY INSPIRATION

It was the intricate embroidery that ran throughout the collection that inspired this lustrous, done, baroque waved look.

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STEP 1
Beginning with a middle parting, apply layers of Self Control Gel to one side of the hair to smooth and set.

STEP 2
Take a fine-tooth comb and start creating finger waves from the middle parting by curving a ‘c’ into the hair and using your fingers to keep the hair pressed to the head. Complete the wave by combing the hair back on itself to form an ‘s’ shape. 

STEP 3
Repeat this directional combing until the full amount of hair has been drawn into a wave shape, and clip in place with wave clips that won’t dent the ‘Do. Repeat on the other side.

STEP 4
Tie the remaining hair into a low ponytail and run Dressed To Kill through it to defrizz and add polish.

For a Fishtail look, braid the ponytail and secure the end with a small elastic band. Twist the braid back onto itself to form, chignon, and pin it into place.

Set, tame and add shine by misting Modern Hairspray throughout the entire look.

ALIEN VICTORIANA AT RICHARD QUINN

This deliberate, done Do was inspired by the class and elaborateness of Victoriana-a, a glossy and sleek braided chignon that's all about the rich polish.

GET THE LOOK

STEP 1
Create a middle parting, then mist Modern Hairspray onto a hairbrush and smooth it through the hair for hold and shine.

STEP 2
Divide the hair into three sections, securing each into low ponytails – one in the middle and the other two draping over each ear.

STEP 3
Taking the side ponytails, secure them together below the middle ponytail to fully cover the ears.

STEP 4
Run Dressed To Kill through the ponytails to groom and polish, before braiding the three ponytails together.

STEP 5
Twist the final braid until the hair turns back onto itself into a chignon. Pin to secure, and set with Modern Hairspray to further tame flyaways and boost shine.

ASHISH SS24

A cast of characters at today’s @ashish SS24 runway show.  From Marilyn Monroe, to punks, to 70’s disco divas.

GET THE LOOK

STEP 1
In sections, mist Easy Up-Do into roots and throughout the hair to add grip and volume for a bold Disco 'Do.

DISCOVER THE POSSIBILITIES WITH OUR FULL STYLING COLLECTION.