SUMMER-SCORCHED HAIR
The sun-kissed days of summer are more often than not filled with city breaks, poolside lounging, and beach-to-bar weekends (or even just relaxing in the sun with a good book!). Whilst these long lazy days are medicine for the soul, our hair can take a hit from the harsh sun exposure, chlorine and saltwater, and rising humidity, leaving you at the end of the season with dry, brittle, and generally lacklustre strands. Here are my top tips on how to kickstart your post-summer hair revival and take on the autumn months.
Sam x
Kind-to-Biome Cleansing
Summer adventures can leave a residue of chlorine, salt, and sweat in your hair, resulting in natural oils being stripped, as well as your scalp's. Choosing sulfate- and paraben-free cleansers like our Light and Rich Cleanse Nourishing Shampoos are key in helping to gently remove harsh chemicals and product build-up from your hair whilst nourishing your scalp. Certified Kind-To-Biome, these cleansers ensure scalp microbiome balance, preventing moisture loss.
Now available in travel size - perfect for your getaways when you want luxury hair on demand!
Hydrating Conditioning Rituals
To bring your hair back to life, conditioners that protect your strands from moisture loss and retain hydration are important additions to your cleansing and conditioning routine. Our Rich Nourish Conditioner is perfect to revitalise thirsty, damaged and colour-treated strands that have been dulled from the sun. Enriched with Pro-Vitamin B5, a humectant that attracts and retains moisture in your hair strands, this conditioner keeps your hair hydrated for a glossy, weightless, and frizz-free finish, whilst naturally-derived betaine from Sugar Beet increases the moisture retention capacity of your hair fibres.
Our Light Nourish Conditioner is infused with Honeysuckle, Chamomilla and Velvet Flower Extracts that are rich in amino acids to repair and improve manageability. Our game-changing blend is also enriched with Hydrolysed Corn starch, which not only leaves strands smooth and sleek, but forms a barrier on the surface of the hair to prevent moisture intrusion which leads to frizz. What’s more, the weightless formulation of Light Nourish means it works wonders as a leave-in conditioner, penetrating your hair strands with moisture all day long. It’s the ultimate hack for a post-summer hair boost.
Treatment Masks
If you’re back from your holiday and your strands are feeling parched and brittle, as well as noticing split ends, you have probably toyed with the idea of cutting off all the damage; however, our Deeper Love 5-minute Intense Treatment Mask has been formulated for all hair types in need of some extra TLC. Proven to mend 50% of split ends after just one use, this mask is packed full of resilience-boosting ingredients including the strengthening molecule Rep’Hair® and restorative Crodabond™ to leave your hair 10x stronger after just 6 uses. Apply the mask to damp hair after gently cleansing, and focus on the ends and areas that have been most exposed to the elements. For extra moisture penetration, add a shower cap to open up your strands to the nourishing Castor and Sunflower Seed Oil, and Vitamin-E-packed Shea Butter that this treatment is enriched with. Love your hair back to life!
For those of you who want to turn up the volume, our new Bigger Love Volumising Treatment Mask will restore your hair health whilst adding weightless volume for luxuriously healthier hair. Enriched with Vegan Squalane to nourish and hydrate, and the dual action Voluminis™ which thickens each individual strand from within as well as pushing strands away from each other, this mask boosts all-over volume and body to bring your hair back to life.
Heat Protection
As we draw to the end of summer, you’re more likely to be wanting to give your hair a quick blow-dry after cleansing and conditioning to avoid leaving the house with a damp head of hair. Using heat protection such as our Save The Do Style Starter is one important step you could be missing from your post-summer routine. This ultra-light spray creates a protective shield whilst helping to smooth the cuticle and adding light styling hold, leaving you with glossy and healthy-looking hair that is protected from the force and heat of a blow-dryer. The perfect autumn addition to your hair ritual.
Defrizz without the Damage
It’s tempting to reach for those straighteners and styling tools after a summer of humidity and frizz, but I’m here to tell you that’s not the answer anymore! Adding our Happy Endings Nourishing Balm to your styling routine will tame flyaways and leave you with soft, smoothed hair due to the conditioning Pro-Vitamin B5 and Shea Butter, plus shine-boosting Vegabead Microcapsules. No heat needed - not to mention you’ll be sealing up to 50% of split ends for truly long-lasting hair health! For thicker and coarser hair with added unruliness, our Dressed to Kill Define and Defrizz Creme will define, defrizz and defluff in an instant.
DISCOVER THE POSSIBILITIES WITH OUR FULL CARE COLLECTION FOR YOUR POST-SUMMER HAIR REVIVAL.
Cool Girl Barely There Texture Mist
Cosmopolitan's Best Dry Volume Spray 2023
Cool Girl Volume Cleanse Shampoo
Marie Claire's Best Volumising Shampoo 2024
Modern Hairspray Styling Mist with Heat Protection
Awarded Best Hairspray 2023