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Dressed to Kill
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Jun 19, 2023

NEW HOT RUNWAY HAIR: LUISA VIA ROMA & DSQUARED2

Last week, Team McKnight jetted off to two of the most celebrated Italian cities for culture and fashion - Florence and Milan. Styling the hair of more than 80 muses at the LuisaViaRoma x British Vogue Runway Icons, followed by the fun and flirty DSquared2 SS24 Co-Ed show, both runways drew on different ideas of glitz and glamour to make for two unforgettable nights.

Sam x

NEW HOT RUNWAY HAIR: LUISA VIA ROMA & DSQUARED2

LUISA VIA ROMA x BRITISH VOGUE


At the Luisa Via Roma Runway Icons show in Florence, '90s power chic ruled, with models wearing sleek, strong, ultra-glossy chignons.

My sculpting Self Control Gel slicked back the roots and hairline, with Modern Hairspray holding the look in place all night long.

GET THE LOOK

Starting at the nape of the neck, apply Self Control Gel into the roots and brush flat. Work up towards the front hairline, brushing the hair smooth.

  

Secure hair into a low ponytail and apply Cock Grease evenly to the ponytail. Twist the ponytail around itself, gathering all the strands.

 

Twist and wrap around the base to create a tight, sleek chignon. Secure with grips and Self Control Gel.

 

Finish with Modern Hairspray to make the look last all night.

  

Watch our how-to video here to create your own sleek chignon.

DSQUARED2

 

Moving to Milan for DSquared2 SS24, the girls were channelling '80s big hair energy; the boy’s hair was defined and groomed. 

GET THE LOOK - WOMEN

Mist Superlift into roots and blowdry lifting up and using a round brush for shape and volume. 

 

Roll the top of your hair onto small hot rollers and the sides of the hair onto medium-sized rollers. Leave to cool completely, then remove and brush through.

 

Spray my Easy Up Do into roots at the top and sides, then backcomb at the roots.

Set your Do with Modern Hairspray and get ready to turn heads! 

 

Check out our how-to video here to manifest your own '80s blowout.

GET THE LOOK - MEN

Define and Defrizz on shorter styles for a groomed Do. For coarser or texture-rich hair, apply Dressed to Kill on your ends and work into your hair. For finer textures, use Happy Endings to smooth and Defluff.

 

Take a look at the behind-the-scenes of defining and defrizzing here

 

Want to learn more about Sam's Kit Heroes? Discover our full Style collection.

FURTHER READING

Deeper Love 5-Minute Intense Treatment Mask
Deeper Love 5-Minute Intense Treatment Mask
Deeper Love 5-Minute Intense Treatment Mask

Cosmopolitan Best Strengthening Mask 2022

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Dynamic Duo
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Dressed to Kill Define and Defrizz Creme
Dressed to Kill Define and Defrizz Creme
Dressed to Kill Define and Defrizz Creme

Define and defrizz creme

£26.00
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Perfect Mess Soft Matt Clay
Perfect Mess Soft Matt Clay
Perfect Mess Soft Matt Clay

Soft, matt hair clay

£26.00
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